Tag Archives: Social Media

Facebook like competition – month 0

Hi guys this is a very quick post.

I have just entered a competition where people can like My Facebook page during the month of May and go into the draw to win a laptop computer.

I’m doing this as part of research for a new ebook I am writing on blogging for business so:

  1. If you are a blogger I suggest you check it out below, the more people the better and it only costs you $7 and I’m sure you will get some activity on your Facebook page as a result.
  2. If you are interested to see what kind of numbers we get from this stay tuned to the blog in June i’ll go back over the results with some specific numbers to help people determine whether it would be a good idea for them. I will be reporting on the traffic as well as the additional likes on our Facebook page and anything else that comes out of it.
  3. If you want a laptop computer and you don’t want to pay for it, wait till May and like my page!

SIGN UP HERE

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My number 1 secret to building authority online

How to build trust and authority online (part 2 of 2)

In part 1 of how to build trust and authority online, I discussed the idea of running a business without advertising. Creating great content, becoming known as the expert in your field by creating a web presence that helps you build trust and authority. Instead of interrupting people who aren’t interested in your services, people come to you because you are the expert!

Sounds good right? But now?

In this post I am going to tell you the number 1 secret I use to build trust and authority online.

But before I do I’m going to fill you in on 5 other ways to build trust and authority online and give you some examples of how I do it in my business. Note these are all ‘online’ things, there are obviously loads of things you can do ‘offline’ that will also build your authority.

1.  Start blogging

I recommend WordPress for blogs

What you are reading right now is an article I have written because I am an active blogger. I have posted over 140 blog posts on my blog A Website Designer (lots more elsewhere).

Blogging has a lot of benefits but from a trust and authority perspective it has enabled me to: Read More…

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Getting started with social media for SEO

If you have read any of my ebooks, particularly my small business search engine domination ebook you will know I am a big advocate of social media for SEO benefits.

The main reason is simple. The Google algorithm is based to a large extent on sites linking to other sites. But other than SEO companies who really links to other sites anymore? Most people will use social media to ‘share’ as opposed to actively linking to another site from their highly authoritative homepage.

The hard data on how social media impacts on SEO is pretty limited. However it’s my belief that in the future things like social media authority and authorship (how important Google thinks you are as an author) will have a huge influence on your position in Google. At the end of the day Google wants to deliver the best content and the best content is written by people with authority and is shared a lot.

Read More…

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How to lose 80% of your customers – Have a bad website

MYOB’s latest business monitor release has some interesting statistics for small business. This article from StartupSmark summarises the research but in short it found that 1 on 3 business don’t have a website and even less are using any form of social media in their business. The most telling statistic however is 8 out of 10 customers said they would look for an alternative if a company’s site wasn’t adequate. The days of just having a web ‘presence’ are gone. Customers now expect to get value from your site and will leave in droves if you aren’t offering it.

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Using Hootsuite to manage your social media accounts

Web Circle’s Social Media consultant Ben Beck shows you how to use the powerful tool Hootsuite to perform a number of tasks in managing your social media accounts including:

  • Scheduling tweets
  • Managing Twitter, facebook, linked in accounts through the one interface
  • Creating multiple content streams for easy access to different information,
  • and more

Web Circle use Hootsuite to manage our Twitter account.

*Note if you cannot access YouTube, download the .MOV video file.

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